Branch Basics
Branch Basics Concentrate Starter Kit
Where to Buy
About This Product
Branch Basics Concentrate is a plant-based, non-toxic cleaning concentrate that replaces every cleaning product in your home — from all-purpose spray and glass cleaner to laundry detergent, hand soap, and even produce wash. You buy one concentrate and dilute it at different ratios for different uses, dramatically reducing plastic waste and chemical exposure. The formula is made from plant and mineral-based ingredients, is fragrance-free (no synthetic or natural fragrances), and is free from endocrine disruptors, SLS, formaldehyde, phthalates, and dyes. The starter kit includes the concentrate plus reusable spray bottles, foaming pump, and laundry bottle. Branch Basics was created by a woman who reversed her own chemical sensitivity.
Why This Is Great for Thyroid Patients
Household cleaning products are a major source of endocrine-disrupting chemicals that thyroid patients should minimize. Synthetic fragrances contain phthalates that interfere with thyroid hormone transport, while ingredients like triclosan and SLS can disrupt thyroid signaling. By replacing an entire cabinet of chemical cleaners with one non-toxic concentrate, you dramatically reduce daily toxin exposure. The fragrance-free formula is especially important because "fragrance" is a catch-all term that can hide hundreds of undisclosed chemicals. For thyroid patients who are chemically sensitive — a common comorbidity with Hashimoto's — Branch Basics provides effective cleaning without triggering symptoms.
Key Features
- One concentrate replaces all cleaners
- Fragrance-free
- No phthalates
- No SLS
- No synthetic chemicals
- Plant-based
Selection Criteria
- Replaces ALL household cleaners
- Fragrance-free
- No endocrine disruptors
- EWG A-rated
- Massively reduces home chemical load
Evidence Level
Traditional or experiential evidence supports potential benefits for thyroid wellness.